The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Color scientists explain the dress that went viral RIT Royalty Free photo: Woman wearing white and gold colored sleeveless floor length dress PickPik ELI5:Why does this dress appear white gold to some people and black blue to others? : r explainlikeimfive Why did some people see a gold and white dress? Our Brain Photo finally solves the black and blue white and gold dress debate